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	<title>Comments on: Why the whole world doesn&#8217;t read this blog &#8211; the elaboration likelihood model</title>
	<atom:link href="http://alistairpott.com/2007/05/11/why-the-whole-world-doesnt-read-this-blog-the-elaboration-likelihood-model/feed/" rel="self" type="application/rss+xml" />
	<link>http://alistairpott.com/2007/05/11/why-the-whole-world-doesnt-read-this-blog-the-elaboration-likelihood-model/</link>
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		<title>By: The Law of Evolution &#124; alistair.pott</title>
		<link>http://alistairpott.com/2007/05/11/why-the-whole-world-doesnt-read-this-blog-the-elaboration-likelihood-model/comment-page-1/#comment-31</link>
		<dc:creator>The Law of Evolution &#124; alistair.pott</dc:creator>
		<pubDate>Wed, 28 Nov 2007 09:31:52 +0000</pubDate>
		<guid isPermaLink="false">http://69.89.31.179/~alistai2/2007/05/11/why-the-whole-world-doesnt-read-this-blog-the-elaboration-likelihood-model/#comment-31</guid>
		<description>[...] The problem is that getting the message across is really tricky (I blogged about the problem here). This guy reckons [...]</description>
		<content:encoded><![CDATA[<p>[...] The problem is that getting the message across is really tricky (I blogged about the problem here). This guy reckons [...]</p>
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		<title>By: Alistair</title>
		<link>http://alistairpott.com/2007/05/11/why-the-whole-world-doesnt-read-this-blog-the-elaboration-likelihood-model/comment-page-1/#comment-29</link>
		<dc:creator>Alistair</dc:creator>
		<pubDate>Fri, 11 May 2007 14:57:26 +0000</pubDate>
		<guid isPermaLink="false">http://69.89.31.179/~alistai2/2007/05/11/why-the-whole-world-doesnt-read-this-blog-the-elaboration-likelihood-model/#comment-29</guid>
		<description>Exactly - humans use heuristics for almost &lt;strong&gt;everything&lt;/strong&gt; and that makes good sense (because of the costs of central processing).

And there is only one way we could get that way - evolution</description>
		<content:encoded><![CDATA[<p>Exactly &#8211; humans use heuristics for almost <strong>everything</strong> and that makes good sense (because of the costs of central processing).</p>
<p>And there is only one way we could get that way &#8211; evolution</p>
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		<title>By: Len</title>
		<link>http://alistairpott.com/2007/05/11/why-the-whole-world-doesnt-read-this-blog-the-elaboration-likelihood-model/comment-page-1/#comment-30</link>
		<dc:creator>Len</dc:creator>
		<pubDate>Fri, 11 May 2007 14:51:57 +0000</pubDate>
		<guid isPermaLink="false">http://69.89.31.179/~alistai2/2007/05/11/why-the-whole-world-doesnt-read-this-blog-the-elaboration-likelihood-model/#comment-30</guid>
		<description>There is an evolutionary psychology explanation for the preference for peripheral processing, which is related to your points.  We are genetically programmed to choose the peripheral route, because those individuals who took the time to centrally process information got eaten.</description>
		<content:encoded><![CDATA[<p>There is an evolutionary psychology explanation for the preference for peripheral processing, which is related to your points.  We are genetically programmed to choose the peripheral route, because those individuals who took the time to centrally process information got eaten.</p>
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